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Brand Story (16 Articles)

Retro Revival: The Tissot Sideral S Makes A Groovy Summer Comeback
Review

Retro Revival: The Tissot Sideral S Makes A Groovy Summer Comeback

Let’s dial back to the sun-soaked beach days of 1971—when the need of the hour was for sports watches

Hit The Ground Running: New Swiss Watchmaking Brand Haute-Rive Debut With The Honoris I
Feature

Hit The Ground Running: New Swiss Watchmaking Brand Haute-Rive Debut With The Honoris I

One mainspring, a 42.5mm case size, a height of 11.95mm, and a power reserve of 41 days. Oh, and

The Net Effect: Oris Partner With Bracenet For Their Latest Aquis Special Edition—Oris X Bracenet
Spotlight

The Net Effect: Oris Partner With Bracenet For Their Latest Aquis Special Edition—Oris X Bracenet

In the past, we’ve seen Oris collaborate with some of the world’s most effective agents of change, including the

Maurice Lacroix’s Bestselling Aikon Gets A New Skeleton Version
Review

Maurice Lacroix’s Bestselling Aikon Gets A New Skeleton Version

‘High perceived value’ has been the mantra behind most of Maurice Lacroix’s watches for a while now, as they

When Heritage Meets Modernity: The All-New TAG Heuer Aquaracer Professional 300
Review

When Heritage Meets Modernity: The All-New TAG Heuer Aquaracer Professional 300

Since its introduction in 2004, the Aquaracer line has been progressively refined and modernised to offer exquisite tool watches

Finally In India—Parmigiani Fleurier, An Ethos-Exclusive In Haute Horlogerie
Exclusive

Finally In India—Parmigiani Fleurier, An Ethos-Exclusive In Haute Horlogerie

At a time when people were being dissuaded from joining the mechanical watch industry—as it was entering some of

Introducing : The Raymond Weil Maestro Beatles Collection
Review

Introducing : The Raymond Weil Maestro Beatles Collection

Back in 1964, Paul McCartney wore two timepieces on his wrist during the band’s Australian tour. One was set

Baselworld: Everything you need to know about the biggest watch fair of the year
Review

Baselworld: Everything you need to know about the biggest watch fair of the year

The Swiss luxury watch and jewellery show, Baselworld 2017 showcases the biggest conglomerate of brands launching their latest collection

The TAG Heuer Connected 2017 - Top 10 takeaways and how you can pre book yours in India
Round-Up

The TAG Heuer Connected 2017 - Top 10 takeaways and how you can pre book yours in India

Those rumours about TAG Heuer unveiling their new Android Wear watch this year? They were all true because it’s

Favre Leuba Unveil A Stylish New Dress Watch - The Sky Chief Collection
Review

Favre Leuba Unveil A Stylish New Dress Watch - The Sky Chief Collection

I probably wouldn’t have said this 10 years back, but a nice dress watch is an essential addition to

Carl F. Bucherer unveils the most awaited watch, the Patravi TravelTec II - Just launched in India
Exclusive

Carl F. Bucherer unveils the most awaited watch, the Patravi TravelTec II - Just launched in India

Few would argue that the first TravelTec had changed the way people perceived travel watches in the watch industry.

Unveiling: The First Swiss Horological Smartwatch From Frederique Constant
Review

Unveiling: The First Swiss Horological Smartwatch From Frederique Constant

Boot cut jeans, round neck tee (maybe of your favourite superhero), that 7-year-old trusted backpack, and sneakers, maybe slippers—if

Meet the Unconventional RJ-Romain Jerome Watches
Feature

Meet the Unconventional RJ-Romain Jerome Watches

Today we will talk about a brand that doesn’t look back to an illustrious past, but looks forward to

A.Lange & Söhne - A legend is reborn
Feature

A.Lange & Söhne - A legend is reborn

“There’s something one should expect not only of a watch, but also of oneself To never stand still” - Lange. A

2015: The latest from Breitling
Spotlight

2015: The latest from Breitling

2015 has been the year for amazing watch launches, and Breitling isn’t far behind. From recreating timeless classics to inventing

Top Picks From Baselworld 2015: Blancpain
Spotlight

Top Picks From Baselworld 2015: Blancpain

It was in the beginning of 18th century when Jehan-Jacques Blancpain dreamt of building an empire on the potential