Q&AJunghans’ CEO Speaks About The Art Of Mechanical Time
The advancement of technology creates opportunities for smart electronic devices, but it also helps achieve bigger and better things in mechanical watchmaking, leading to the creation of timepieces and objets d’art that are far more alive, believes Matthias Stotz, the CEO of Junghans
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How do this year’s novelties take the brand’s story forward?
If you look at our history, you’ll see that we have always had very well-designed timepieces in-house. Since the 20s, we’ve had our own design department. The Meister was done in the 1930s. In the 50s, we started a collaboration with Max Bill. In the 90s, we created our first Mega watches. We have always had great design. Today, when we’re celebrating 100 years of Bauhaus, you can look backwards at these great design connections. So it gives the brand an attitude and an impression that is fresh. And the reaction to our authentic designs has been very, very good.
According to you, what are the true values of watchmaking?
Watchmaking is like creating dreams of true value out of nearly nothing. The biggest value is that you can carry stories, craftsmanship and art—all in a very small case.
What advice would you give to a first-time watch buyer?
A watch should perfectly complement your personality and make you feel good. With a watch, you express your attitude. You look at the watch all the time, and every glance at your watch should satisfy you.
What are the big trends these days in watchmaking?
Still strong today are revivals of great, classical designs. During the last two decades, we’ve seen many, many things—all the materials, all the colours. But now, the classical style is back. That works to our advantage. We want to have a clear, elegant watch that you can use for a longer time. For us, it’s not a seasonal thing. I’m very happy with this shift away from the bigger and more complicated watches. This also offers us the opportunity of bringing the spirit of watches back. A watch with a beautiful dial and hands should not be replaced by a computer. It’s not a problem to have a 4K display and to click, and to do something unreal. However, personally speaking, a mechanical watch feels like it is alive, with all the components doing their part.
What do you think is the future of fine mechanical watchmaking?
There is always a possibility to do something smaller and more precise, but in mechanical movements. A radio-controlled watch is more precise than anything mechanical out there, but to catch up and achieve that level of accuracy through mechanics and the idea of making it real is always exciting.
How difficult is it to keep innovating while staying true to the brand’s DNA?
Everything has to be done in an evolutionary way. Comparing collections with past editions should make that clear. When we talk about the brand and the collections, it should be like a concert. All instruments should be played to sound better together.