Louis Erard X The Horophile Launch Their Fourth Watch: The La Petite Seconde Metropolis Green
The watch world is a masterclass in marketing. Make all the products you want, if they don’t relate to
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The watch world is a masterclass in marketing. Make all the products you want, if they don’t relate to
Watchmakers have long been roping in artists to creatively reinvent their timepieces. It is well-thought strategy to boost sales
Maurice Lacroix are like a relatively lesser-known treasure who hold their own in the accessible luxury watch segment. Committed
In 2019, Speake-Marin unveiled their One&Two Openworked Dual Time at the prestigious SIHH fair (now known as Watches and
When a watch brand partners with a sports team, the results can often be predictable—slap on a logo, change
Swiss watchmaking brand Hautlence have been breaking the mould of traditional watchmaking for 20 years, and have earned their
Norqain, the relatively new yet audacious player on the Swiss watchmaking scene, have extended their Independence Skeleton line by
The Panerai Submersible Luna Rossa Carbotech™ PAM01563 is a distinctive addition to the brand’s longstanding Submersible series. This series
The new Manero Peripheral Perpetual Calendar by Carl F. Bucherer stands testament to the brand’s legacy of elegant designs
In 1993, Ducati unveiled the 916—a motorcycle that would redefine the sportbike landscape. Its aggressive lines and uncompromising performance
Despite geographical differences, Cuban watch brand Cuervo y Sobrinos have had as tumultuous a journey as any other Swiss
Carrying forward their philosophy of the Art of Fusion, Hublot have released a new timepiece blending their watchmaking prowess
Watchmaking, at its core, is an exercise in problem-solving. How to measure time more accurately, how to withstand greater
Zenith introduced a new Chronograph version to their Defy Skyline series at the Watches and Wonders 2024, which demonstrated
Ever since Ulysse Nardin changed the horological landscape with the release of the Freak, a watch with no dial,
Carl F. Bucherer promised ‘innovative mastery and excellent craftsmanship’, as part of their outlook for 2023 and beyond. With
Ressence clearly have a ‘type’ when it comes to timepieces. For those familiar with the works of the young
The advent of dive watches has a very interesting past and one can trace the roots of the genre
Born in the 18th century, Girard-Perregaux are one of the most coveted brands in the Swiss watchmaking industry, known
As with other industries, a section of investors and customers in the horological market are putting pressure on watchmakers
At a time when ‘quiet luxury’ has become one of the staples of the luxury goods business, it comes
What made 2023 a landmark year for Raymond Weil was their Grand Prix de l’Horlogerie de Genève (GPHG) win
Introduced in 1954, the Conquest was Longines’ first line to get its name protected by the Swiss Federal Institute
Arnold & Son have firmly established themselves as horological innovators, renowned for their highly technical watches that showcase intricate