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Round-UpFrom Complications To Diamonds: The Many Sides Of The Bell & Ross Urban BR 05 Series

The Bell & Ross Urban BR 05 collection seamlessly combines military and aviation heritage with modern crafts, offering a diverse range of integrated luxury sports watches tailored to urban lifestyles

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The Bell & Ross Urban BR 05 collection has witnessed remarkable progress since its debut in 2019. The series brims with integrated luxury sports watches that borrow much from the brand’s heritage and yet remain contemporary in their compositions. Moving forward with this approach has allowed Bell & Ross to be inspired by their military and aviation influences and combine them with present-day horology that resonates with the urban lifestyle. The series promises impeccable legibility, functionality, and precision. Instantly recognisable now, the round-within-a-square case offers the BR 05 timepieces their individuality. The bracelet, the first link of which is also an element of the case, melds with the body to create a unified piece. The striking details of the BR 05 watches demand attention instantly, with angular cases featuring satin-finished surfaces, while the polished edges elevate their aesthetic beauty. From chronographs to skeleton watches and diamond watches, it is a collection that remains inventive and diversified at each turn of time.

Bell & Ross Urban BR 05 Automatic Copper Brown
The BR 05 Copper Brown is an incredibly desirable 40mm steel timepiece from Bell & Ross, featuring a sunray dial in light brown

The Bell & Ross Urban BR 05 Automatic: Urban Slick

The Urban BR 05 Automatic watches boast a classic design appeal achieved through various materials and dial shades. With a date window at three o’clock—a standard for this range—these BR 05 timepieces come packed inside 40mm cases in steel or gold, or a combination of steel and gold—all water-resistant up to 100m. Black, grey, blue, brown, and green are some dial options that are available in this series, and they are complemented by bracelets in the case material or rubber straps.

  • The Watch Guide

    The BR 05 Green Gold is an elegant timepiece whose case and bracelet are made entirely in gold, featuring a green sunray dial that changes colour when tilted

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    The satin-finished and polished rose gold case of the BR 05 Blue Gold offers a subtle contrast with its navy blue sunray dial that pairs seamlessly with a blue rubber strap

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    The BR 05 Blue Gold effortlessly conforms to the wrist's natural shape, thanks to its highly flexible bracelet that articulates with ease

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    The 40mm polished steel case of the BR 05 Black Steel has been paired with a satin-polished steel bracelet, and flaunts a classic black sunray dial

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    With its integrated design, exceptional comfort, and meticulous craftsmanship, the BR 05 Black Steel proves to be a steadfast companion for those leading active urban lives

  • The Watch Guide

    The BR 05 Blue Steel features a classic blue sunray dial that matches the blue rubber strap and offers a splendid contrast when paired with a steel bracelet

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Bell & Ross Urban BR 05 Automatic Shop the Collection

The colour of the rubber strap matches the shade of the dial, rendering a visual consistency. While the grey-dial BR 05 Automatic has been flanked with a black rubber strap, unlike other dial shades, the BR 05 Green Gold chooses a green alligator leather strap over a rubber one. This series is driven by the BR-CAL.321 automatic movement that achieves a 38-hour power reserve.

The Bell & Ross Urban BR 05 Chronograph: Urban Complication

The Urban BR 05 Chronograph series presents sporty and chic timepieces with sophisticated technical capabilities. The design of its two snailed counters—chronograph minutes at nine and small seconds at three o’clock—gives the BR 05 Chronograph a blend of contemporary and retro aesthetics. Originally available in blue or black, the chronograph range now includes dial options in green, white, and brown. The automatic calibre BR-CAL.326, with a power reserve of around 60 hours, runs these watches.

  • The Watch Guide

    The BR 05 Chrono Green Steel is a boldly sculpted and masculine masterpiece, exuding chic confidence with its stunning green sunray dial encased in a 42mm steel housing

  • The Watch Guide

    The BR 05 Chrono A523 in iconic F1 colours is powered by the self-winding BR-CAL.326 movement enabling hours, minutes, small seconds at nine o'clock, and a date function

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    Limited edition of 250 pieces, the BR 05 Chrono Edición Limitada is a delightful launch that takes on a colour code of brown, pink, and deep red

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    To achieve purity and timelessness in the BR 05 Chrono White Hawk, Bell & Ross have masterfully utilised white as both a material and a source of depth and vibrancy

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    Available with a choice of a blue rubber strap or a satin-finished and polished steel bracelet, the BR 05 Chrono Blue Steel is a timeless chronograph, showcasing a blue sunray dial

  • The Watch Guide

    The BR 05 Chrono Black Steel and Blue Steel are classic chronograph watches that can be paired with rubber straps matching the shade of the dial

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Bell & Ross Urban BR 05 Chrono Shop the Collection

The 42mm BR 05 Chronograph collection largely features steel cases, however, the limited-edition BR 05 Chrono Edición Limitada sits snug inside a steel-and-gold case, housing a warm and elegant brown dial that looks fabulous with the model’s matching bracelet or brown rubber strap. The rubber strap colours harmonise with the dial hues, except for the BR 05 Chrono White Hawk model, which is paired with a classic black rubber strap.

The Bell & Ross Urban BR 05 Skeleton: Displaying The Urban Framework

Among some of the boldest watches in the Urban BR 05 collection are the BR 05 Skeleton models that include Skeleton Golden, Skeleton Green, Skeleton Nightlum, and Skeleton Blue, all embracing spectacular transparency. Housed inside 40mm steel or gold cases that are water-resistant up to 100m, these BR 05 Skeleton watches are paired with steel or gold bracelets, or a rubber strap that matches the shade of the skeletonised dial.

  • The Watch Guide

    The enhanced galvanised golden flange on the BR 05 Skeleton Golden gently diffuses an amber light, casting honey-toned reflections that evoke a captivating and luxurious aura

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    The BR 05 Skeleton Golden in a 40mm satin-finished and polished steel case can be paired with a steel bracelet or a brown rubber strap that augments the warm tones of the dial

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    The BR 05 Skeleton embraces the addition of green, a complementary hue to its predecessors, following in the footsteps of black, blue, and grey

  • The Watch Guide

    The BR 05 Skeleton Nightlum, a limited edition of 500 pieces, features a 40mm steel case and boasts a skeleton movement adorned in black with a touch of green

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    Limited edition of 500 pieces, the BR 05 Skeleton Blue comes equipped with a blue crystal and can be paired either with a steel bracelet or a blue rubber strap

  • The Watch Guide

    The 40mm steel case of the BR 05 Skeleton Blue, with a screw-down crown, features a sapphire caseback for a surreal view into the robust BR-CAL.322 automatic movement

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Bell & Ross Urban BR 05 Skeleton Shop the Collection

The BR 05 Skeleton Golden being an exception goes for a black rubber strap instead. The Nightlum reference marks the debut of the LUM concept in the BR 05, enhancing its iconic visual identity and practical functionality. Powered by the BR-CAL.322 automatic movement, these watches achieve a power reserve of around 38 hours.

The Bell & Ross Urban BR 05 GMT: One Urban ZoneTo Another

The Urban BR 05 GMT series is a charming range that comprises robust 41mm steel models, showing dials in black, blue, and white. Each model is either paired with a rubber strap that matches the shade of the dial or a steel bracelet, however, the BR 05 GMT with a white dial comes paired with a black rubber strap. The date display at three o’clock maintains visual consistency across the entire range.

  • The Watch Guide

    Crafted as the ultimate globe-trotter's companion, the BR 05 GMT is purpose-built for travel and seamlessly adapts to the transitions between diverse urban environments

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    Carved in steel, the BR 05 GMT captures the urban energy perfectly, and its articulated links are exemplary in their flexibility, almost as much as the ribbed black rubber strap

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    Equipped with an automatic engine with GMT function, the BR 05 GMT reveals the beating heart of its movement through a sapphire glass caseback

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    The BR 05 GMT Sky Blue is a 41mm steel timepiece, featuring a blue sunray dial and a clear, simple second time zone indicated by a fourth hand

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    The BR 05 GMT White augments the beauty of opaline white, where the tint has silver reflections, is slightly pearly, and the matt finish is both subtle and sophisticated

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Bell & Ross Urban BR 05 GMT Shop the Collection

These timepieces are incredibly pragmatic with their indication of a secondary time zone, which proves to be a useful complication for frequent travellers or for international correspondence. The case is water-resistant up to 100m and houses the BR-CAL.325 automatic movement that delivers a standard power reserve of around 42 hours.

The Bell & Ross Urban BR 05 Diamond: Urban Sparkle

The Urban BR 05 Diamond blends technical precision, elegance, and sophistication in a sleek design. Water-resistant to 100m, the 40mm steel case boasts a bezel adorned with 172 diamonds, where 11 diamonds replace traditional indexes. A date display sits at three o’clock and the suave watch can be paired with a black rubber strap for a sporty-chic look or a simple satin-polished steel bracelet.

The Watch Guide

Water-resistant to 100m, the 40mm steel case of the BR 05 Diamond boasts a bezel adorned with 172 diamonds, where 11 diamonds replace traditional indexes

The Watch Guide

The BR 05 Diamond can be paired with a black rubber or satin-polished steel or satin-polished steel with centre links set with 218 diamonds with a total weight of 2.84 karat

The Watch Guide

The BR 05 Diamond is powered by the BR-CAL.321 automatic movement, which delivers an impressive power reserve of around 38 hours

One could also opt for added urban glamour, with a steel bracelet featuring 218 diamonds on the centre links. The timepiece is powered by the BR-CAL.321 automatic movement, which can store a 38-hour power reserve. Even with the bling, the BR 05 Diamond stays true to the architectural splendour of the Urban line and the urban landscape.

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